
The Miller Spreader Company was faced with the daunting task of creating interest in their product line of concrete buggies. Virtual Horizons developed a complete rebranding and messaging of the company and the product line based on a 1940’s heavy industrial / WWII theme. Dubbed the "B-16 and B-21 Concrete Bombers," both models sport a retrograde, military-inspired theme, shipped standard with an aggressive "shark's teeth" design molded into the bucket - a throwback to the tradition of WWII bomber "nose art."
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| Marketing Strategy & Messaging | |
| Rebranding | |
| Creative Direction | |
| Copywriting | |
| Ad Creation & Placement | |
| Web Site Development | |
| Brochure & Collateral Materials | |
| Trade Show Graphics |
